CSD.DESIGN & Mill Interior Art Design: Winner of World Design Awards 2025. The Luqiaoqiao district, located in the Jinniu area of Chengdu’s North Third Ring Road, serves as a vital hub linking Tianfu Art Park with the Phoenix Mountain area. Covering approximately 6,831 mu, it has been designated as one of Chengdu’s key renewal units and part of its “One Hundred Future Park Communities.” The project is driven by the principle of “organic urban renewal,” leveraging the cultural and tourism resources of Phoenix Mountain to address the development lag in northern Chengdu. It aspires to become a benchmark community that integrates industrial symbiosis, low-carbon demonstration, and livable lifestyles. As the community’s first presentation space, the sales center must embody the vision of a “Park City Demonstration Zone” and narrate the story of rebirth and transformation in Chengdu’s northern districts.

Sources of Inspiration – Reconstructing Urban Texture
The design borrows from the “three zones, three parks” urban planning concept of Luqiaoqiao, dividing the space into a cultural heritage area, a future exhibition zone, and an ecological experience space. This structure reflects the idea of symbiotic functionality. Spatial flow lines are derived from the waterfront curves of Dongfeng Canal and the linear trajectory of the Baocheng Railway, symbolizing both urban memory and the pulse of renewal.

Industrial Heritage Regeneration
The site was formerly part of the Liangli Steel Market (Zone B). Industrial memory is preserved in the design: silver stainless-steel walls echo the austere history of the steel industry, while natural wood surfaces symbolize rebirth sprouting from industrial soil.

Park City Imagery
Hanging glass plant orbs draw inspiration from Chengdu’s vision of a “city where greenery is visible through every window.” This imagery resonates with the ecological symbols of three landmark parks—Tianfu Art Park, the Open-Air Music Park, and Phoenix Mountain Sports Park—creating an atmosphere of urban-nature symbiosis.

Design Concept – Overlapping Time and Organic Growth

Tracing the Past · Industrial Memory: Gray epoxy terrazzo floors and stainless-steel walls establish a foundation of history and resilience.

Emerging from the Cocoon · Future Vitality: Curved stainless-steel structures and suspended glass plant installations embody the energy of breakthrough and dynamic rebirth.

Growth · Ecological Fusion: Natural wood floors and walls evoke the vitality of nature extending into the gaps of the urban fabric, allowing greenery to grow within the city.

Core Highlights
At the heart of the Future Park Sales Center lies the fusion of industrial memory regeneration and future ecological symbiosis. Unlike conventional sales centers focused solely on transactional functions, this project integrates culture, ecology, and futuristic imagination into a narrative-driven journey. The result is an immersive “park-like promenade” experience. The use of innovative materials such as seamless epoxy terrazzo and curved stainless steel not only demonstrates craftsmanship but also embodies sustainable design values.

Green and Sustainable Practices
The epoxy terrazzo flooring incorporates 40% recycled aggregate; stainless-steel walls are made from recyclable steel; and all timber finishes are sourced from FSC-certified sustainable forests. Beyond materials, the design employs modular construction, energy-efficient lighting, and convertible functional spaces, ensuring long-term adaptability and enabling the sales center to later function as a cultural hub for the community.

Conclusion
The Luqiaoqiao Sales Center embodies a vessel of time, weaving together industrial heritage and ecological rebirth to narrate the transformation of northern Chengdu. More than a microcosm of the “Park City” ideal, it is a living annotation of cultural revival and urban renewal, offering both symbolic and practical meaning to the evolving community.

Project Details:-
Firm
CSD.DESIGN & Mill Interior Art Design

Designer
Zhang Can, Li Wenting, Li Jianming

Project Name
Future Park

Project Category
Interior Design – Other Design (Built)

Team
Deng Yu, Liu Wenjing, Yang Jing, Wang Liangfen, Wen Qingbo, Xie Luqiong, Yang Mingwei, Wang Zeyuan

Project Location
Chengdu

Country
China

Photography ©Credit
©He Chuan

CSD.DESIGN, founded in 1998, is a research-driven design brand integrating architecture, interiors, soft decoration, display, landscape, and branding. With expertise across hotels, offices, clubs, cultural and residential spaces, we deliver innovative, high-quality solutions guided by the principle that every detail carries responsibility. Evolving from a leading domestic firm to a global brand, we actively engage in international competitions and collaborations, integrating resources to provide clients with the best solutions from a worldwide perspective.

MILL was founded in the year 2000, dedicated to providing high-end customized design services for top-tier clients across various industries. By integrating creative and spatial planning strengths through logical thinking systems and international design language, we strive to maximize value for our clients, consistently delivering classic design works that have gained industry recognition. Leveraging extensive experience in the design sector, we specialize in interior and soft decoration design projects for real estate sales centers, model homes, high-end clubs, office spaces, catering establishments, and other commercial environments. Currently, with offices in Shenzhen, Chongqing, Guangzhou, and Dongguan, the company employs over 130 professionals.