SHENZHEN SILKROAD BLUE CREATIVE EXHIBITION CO.,LTD: Runner-Up of World Design Awards 2023. Taizhou “City Brain” Operation Center (Digital Hall), as a landmark window to showcase Taizhou’s digital reform achievements, integrates “City Brain” operation command and digital display experience.

SilkRoad Visial helps Taizhou build a multi-scene, immersive digital twin Taizhou, creating Taizhou’s strongest digital brain [Digital Display and Experience Area] as an important display and interactive area, containing three major parts: “digital drive, empowering Taizhou; digital governance, intelligent Taizhou and digital integration, beautiful Taizhou”.

The first part shows how digital development originates in China and empowers Taizhou; the second part presents many characteristic governance scenarios, including flood control and typhoon prevention, Taizhou cultural tourism, etc., so that the general public can understand how digital governance makes Taizhou city smarter; the third part breaks the boundaries of time and space on the basis of digital reform and development to imagine the future of Taizhou.

SilkRoad Visual helps Taizhou build a multi-scene, immersive digital twin operation Center, creating Taizhou’s “strongest digital brain” and providing a high-tech platform for citizens to touch the pulse of digital Taizhou. The exhibition hall is an innovation of Taizhou’s new digital infrastructure, mainly containing several areas of display and experience area, operation command hall, operation studio, science and technology workers’ house and building facade projection, totaling about 4,800 square meters.

Project Details
Firm
SHENZHEN SILKROAD BLUE CREATIVE EXHIBITION CO.,LTD

Designer
XIN WAN

Project Name
Taizhou “City Brain” Operation Center (Digital Pavilion)

World Design Awards Category
Pavilions & Exhibitions Design

Project Location
Zhejiang

Team
Mengdi Li, Cheng Li, Jingting Sun, Dongjie Zeng

Country
China

Photography ©Credit
©SHENZHEN SILKROAD BLUE CREATIVE EXHIBITION CO., LTD

SILKROAD VISUAL based on CG (Computer Graphics), VR (Virtual Reality), AR (Augmented Reality) and other digital visual technology applications, SILKROAD VISUAL provides creativity-centered and market demand-oriented digital creative services, including design visualization, digital marketing and exhibition display three major Main business segments. As a pioneer and promoter in the field of visual technology and application, SILKROAD VISUAL has completed many major cases with international influence: the creation of the digital animation restoration of “The Twelfth Scroll of Qianlong’s Southern Tour, Returning to the Forbidden City” for the National Museum; the production of the short documentary “I Dream, I Struggle, I Run” for the 40th anniversary of reform and opening up together with Xinhua News Agency; the promotional film “Mountain and Sea ” for the “Belt and Road” Summit Forum. The same volume of mountains and seas”; providing creative and digital support for the celebration of the 70th anniversary of the founding of the People’s Republic of China; building the “China’s Millennium Plan” Xiong’an New Area Planning Exhibition Center; innovatively linking domestic and foreign curatorial teams, experts in the field, and exhibition design teams to complete the Shenzhen The curatorial design and construction of the Contemporary Art and Urban Planning Museum in Shenzhen opened a new era of exhibition halls etc.

On November 4, 2016, SILKROAD VISUAL landed on the Shenzhen Stock Exchange GEM, becoming the first listed company in the CG digital creative field. With the help of capital, Silk Road Vision further laid out the research and development of visual frontier technology applications, covering visual cloud computing Visual Cloud Computing (Rayvision), digital twin application Digital Twin Technology (Tia Digital Technology), VR/AR/MR (Silkroad Visual Creation) and other new digital infrastructure of digital vision technology applications Research to enable a new round of digital upgrading of industry.

With forward-looking digital creativity and solid technology accumulation, through continuous technical innovation and field expansion, SILKROAD VISUAL keeps moving forward, taking “culture + technology” as the development strategy, and becoming a Chinese force that influences the world in the field of digital visual technology and application.